Premoney 72: Datasent and Tilden

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Happy Spring everyone! I’m really excited to lean back into Premoney and to start making it a more consistent publication again! I’ve joined a few new founder communities, and my access to high quality deal flow is pumping. Very excited about the two companies I’m featuring today, let’s dive in 👇🏻

To all of the new readers of Premoney:

1. Welcome! If you haven’t already, please reply to this email introducing yourself, why you signed up, and what type of investing & scouting you’re interested in. Excited to meet you!

2. What to expect: In each Premoney newsletter you’ll learn about two companies that are currently raising.

3. Meet the founders: If you’re intrigued by the companies featured, hit the “Connect with…” button and we’ll introduce you directly to the founders.

If you’re a founder, currently raising, and want to apply to be on Premoney, submit an application here.

A shout out to our NYC readers.

Last week, Lauren Corcoran and Rachel Braun from REAL cohosted an invite-only event for NY-based tech & media entrepreneurs. We had ~50 folks join us at a cocktail bar in Manhattan to make new connections and meet more founders in the space.

We’ll be hosting another event on May 21st - if you’re interested, check out the event here and mention Premoney 🙂 

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This weeks companies:

Company: Tilden

Founder: Mariah Hilton Wood & Vanessa Royle

Raise Details: Raising $750k pre-seed round on a SAFE, 50% committed and wired. Existing investors include Matthew Prince (Cloudflare), Liz Christo (Stage2 Capital), Damon Price (Mixhers, Purelight Power).

Vertical: Beverage

Business Model: B2B2C & B2C

1-Liner: Nonalcoholic cocktails that stir the senses.

Description: We are reimagining the drinking experience to serve social gatherings that are about tapping in, not tapping out.

Over 80% of US adults are either non-drinkers or flexi-drinkers, yet options remain sparse and uninspiring. Vanessa and Mariah teamed up at Harvard Business School to craft the non-alcoholic cocktails they wished they could find on menus and at dinner parties, this time without the added sugar, preservatives, or mind- and body-altering ingredients.

Traction Indicators:

• $250k revenue since launch Feb 2023.

• 130 B2B customers in first 12 months, closed solely by the two cofounders.

• 🔥 75% repeat purchase rate from B2B customers (restaurants, hotels, retailers, event venues).

• Just received major distributor offer this month (April 2024).

• Featured in Forbes, Bloomberg, Food & Wine, Men’s Journal, Brides, and more with no ad spend.

• Won Best In Show at the LA Spirit Awards, and Gold and Bronze medals at the World Alcohol Free Awards.

Company: Datasent

Founder: Gregory Allen (2X successfully exited founder).

Raise Details: Raising $1-1.5 pre-seed with $850 committed

Vertical: Data, Privacy

Business Model: B2B, B2B2C, Revenue Share, SaaS, Commision

1-Liner: Datasent—where data privacy meets innovation, providing businesses with patent pending tools to ethically use consumer data and drive growth..

Description: Datasent leverages its own patent pending version of Zero-Knowledge Proofs to ensure businesses can utilize consumer data without compromising privacy. Our solutions are critical in a landscape where consumer trust is low and regulatory demands high, providing a secure framework for data operations that meet compliance standards globally. Investors should take note as Datasent not only addresses pressing privacy concerns but also opens new avenues for revenue in digital advertising and fintech, ensuring businesses can operate ethically and effectively in a post-cookie world.

Traction Indicators:

• $6M in ARR if 10% of our non-enterprise beta participants convert

• 7 Enterprise customers for beta program (Best Buy, Walgreens, J&J, etc)

• Multiple patents pending

• Founder with success exits

That’s all for this week!

As always - thank you everyone, and please share, send feedback and introductions, or reach out to collaborate.

Jake