Premoney 53: 101 & Tattd

Learn to Earn education & connecting the tattoo industry

Welcome to week 53! The current market represents the hardest time to be an early stage founder, especially one that is currently raising money, since the start of the pandemic. As a founder myself, I can confirm that it’s an extremely stressful time! As you know, the purpose of Premoney is to help awesome founders connect with potential investors, so if you’re intrigued by the companies this week please share this newsletter with folks you think would be interested. Remember: the best companies are built during tough times.

To our new readers:

Welcome! To the 300+ of you who joined the party since our last edition. Very grateful for your attention, time & forthcoming feedback. The mission of Premoney is to share deal flow in high potential, early stage companies that I’m considering investing in. You can read my longer term goals for Premoney in my end of year issue here. Let’s get to it…

Calling all marketers:

Swapstack is a platform that enables marketers identify and sponsor bundles of independent, niche email newsletters. Email newsletters represent an extremely unique way to get your brands voice in front of your target audience. Readers have a trusted relationship with the writers, they spend time with the content, and any sponsorships are experienced as testimonials rather than an “ad.”

Currently, Swapstack has over 700 publishers who speaks to over 30M readers each week. If you’re a marketer - or know someone who would be intrigued, send them my way!

This weeks companies:

101_white-on-black_1416x1416.png

Company: 101

Founder: Tim Connors

Raise Details: Raising a $2M seed round. $1.1M in signed capital so far this round.

  • Participants include: Citizen X, Lombardstreet Ventures, Balaji Srinivasan (ex CTO at Coinbase), Scott Moore (cofounder at Gitcoin), and 0xMaki (cofounder at SushiSwap)

Vertical: Crypto, EdTech

Business Model: B2B2C

1-Liner: 101 is an open platform for creating “learn to earn” courses

Description: 101 is an open course platform with crypto rewards and NFT credentials. We help web3 organizations educate their audiences about how to use their products or participate in their communities. Our beta community includes Coinbase, Ledger, Celo, Polygon, Yearn Finance, Friends with Benefits, Treasure DAO, Unstoppable Domains, Odyssey, Olympus, Beanstalk, and Crypto Culture & Society. We're backed by Balaji, Scott Moore (cofounder of Gitcoin), and 0xMaki (cofounder of SushiSwap)

Traction Indicators: 300 org signups in 4 weeks

  • Private beta launched March 2022

  • 18k badges issued

  • 300 communities onboarded including:

    • Coinbase

    • Ledger

    • Celo

    • Unstoppable domains

    • Odyssey

App store icon-apple watch.png

Company: Tattd

Founder: Laura Schaack

Raise Details: $500K via a SAFE

  • 10% already committed

Vertical: Marketplace, Fashion

Business Model: Marketpalce

1-Liner: Connecting the tattoo industry, one booking at a time

Description: Tattd connects people to local tattoo artists perfectly tailored to their needs, while providing a platform for artists to market themselves to their ideal client. Through an advanced search, aggregated data-points on every consideration that people make when choosing an artist, and a database full of the most sought-after tattoo artists, Tattd finally brings the industry into the 21st century.

Traction Indicators:

  • Over 6,700 user downloads

  • Over 4,000 Artists/Studios listed on the platform

  • Avg 1K searches performed every month

  • 78 Tattoo Artist ambassadors in our 12 launch cities

That’s all for this week!

Jake