Premoney 44: WithOthers & PeopleLogic

Welcome to week 44! Again, two amazing companies that are both worth a conversation to get in on the ground floor. Also, my own company (my main hustle), Swapstack, is about to raise funding. Exciting, and scary times!

An update on my own venture: Swapstack. We’re raising!

Some of you may know, mainly bc I’ve written about it, that Premoney was the muse for my venture, Swapstack. Swapstack is a creator monetization platform, currently focused on enabling all newsletter creators to monetize their work through paid sponsorships.

Jake Singer (The Flywheel) and I launched the first version of Swapstack in February, and have since driven ~$250k in GMV ($ paid to creators). We’re on track to double that number by EOY while expanding scaling efforts to make the platform more turnkey.

The raise: We plan to raise between $500k-$750k to double our speed to market & growth, as well as enable hiring for key roles on the team.

As the writer of Premoney, I’ll be taking over a future week of Premoney to do a deeper dive on Swapstack, our raise, and provide an opportunity to partake!

In the meantime: If you know you’re interested in what we’re building, please reply to this email, or set up time with me to talk!

This weeks companies:

Company: WithOthers

Founder: Tom Lovett

Raise Details: Raising $1MM

Vertical: Music, Events

Business Model DTC, Revenue share

1-Liner: We turn artists into activists and fans into movements

Description: Ex. Founding team member of Sofar Sounds, now launching a new platform to democratize the charity gala for the 99% - empowering every artist and fan to realize their potential for social change through intimate fundraiser events. Their auto-events platform dynamically plans, promotes and produces the show so you can focus on you.

Traction Indicators:

• 45% week-on-week user growth.

• Packed events all through this month and next - hundreds of tickets claimed.

Company: PeopleLogic

Founder: Matthew Schmidt

Raise Details: Raising $1MM, $250k committed already

Vertical: Future of Work

Business Model: B2B, SaaS

1-Liner: Healthier Organizations, Happier Teams

Description: Imagine the power of a credit score and the insights of a CT scan providing real-time recommendations to improve organizational health. Peoplelogic seamlessly layers into a company’s existing tech stack (such as email, CRM, internal communications, etc.) and acts as an early warning and response system for organizational health.

Peoplelogic unlocks valuable insights into an organization's health and provides actionable tips to increase team engagement while driving operational efficiency. Peoplelogic is disrupting a $220 billion industry by using technology to surface insights at the intersection of people and processes.

Traction Indicators:

• Over 17,000,000 interactions assessed

• 30+ integrations

• Fully functioning platform with over 100 beta companies signed up this year.

That’s all for this week!

Ciao,

Jake