Premoney 27: Treety & baaz

Welcome to week 27! A-lot of fun updates, partners, and featured companies in this article!

🤝…in partnership with Morning Brew

Excited to help spread the word (if you haven’t heard of them yet!) about my partner, Morning Brew. For anyone looking for a more general news focused newsletter, Morning Brew covers the latest business news in a fun and engaging way. Morning Brew you can stay informed and entertained with morning issues that can be read in 5 minutes.

💰…a quick lookback: Doppler raises $6.5M

Company: Doppler

Update: I featured Doppler in October, as they were raising their (ultimately oversubscribed) seed round. Multiple Premoney investors tried to wedge in to an allocation.

Yesterday, they announced a $6.5M raise led by Google Ventures, with participation from Sequoia Capital, Y Combinator, Addition, BoxGroup, Peak State, Lachy Groom, and Chapter One. Huge congrats to the team, and hope we can celebrate more of these “Premoney to Lots of Money” moments!

🚀 This weeks companies!

Company: Treety

Founders: Hatim Baheranwala

Founder Facts: Hatim is a 3x founder with 1 successful exit in the past, this isn’t his first rodeo.

Stage: Preseed, raising $250k & hiring!

Vertical: Sustainability

Business Model: SaaS

1-liner: Helping conscious brands back their claims of positive impact with credible benchmark metrics.

Description: Society is increasingly putting pressure on businesses to become more sustainable; 16% of all US CPG brands are marketed as having a positive impact on the planet or the people on it. However, 80% of all consumers do not believe these claims when they are not backed by credible data.

Treety helps truly conscious brands stand out by helping them identify the most relevant impact metrics that relate to their impact, benchmark them against the industry, and showcase the comparative improvements over the status quo by way of real time impact counters & web widgets.

Traction indicators:

• $4k MRR

• 5 paying clients

Company: Baaz

Founder: Chitresh Parihar, Ruben Gregory

Stage: Seed, Raising $500k and have most confirmed.

Vertical: E-commerce

Business Model: SaaS

1-Liner: Enabling live video commerce for global non-marketplace ecommerce industry.

Description: Live video commerce is very unstructured & broken in non-marketplace ecommerce industry & with Baaz we want to change that.

A retailer of any size can create a live video shopping store in less than 1 min & start selling using Baaz. He can host live videos, manage catalogs, live chat with customers, collect instant payments, in-video checkouts, marketing their live shows, manage shipping & manage influencers all from a single mobile app.

Traction (as of early 2021)

• Customers - 170

• Live Shows/Month - 300

• Transactions - 1400

• GMV - $13k

• Shopify Integration Live

Thats all for this awesome week!!!

Jake